Personal branding involves concept development that creates a lasting impression. Once you have a clear vision of how you want to be perceived online and off, a digital media kit can be a handy resource where you can easily keep and access information for your web site pages, social media profiles, video, audio, and Power Point presentations.
Example of components that you can include in a digital media kit can include:
- Name and Title/Tagline/Slogan
- Short Bio
- Logo
- Professional Photos
- Portfolio Images
- Product/Service/Job Description
- Landing Page URL
As you build your personal place in cyberspace, handy access to your digital media kit will speed up the process and help you establish your iconic brand.
Have you used a digital media kit? How has it worked for you? What have you learned in the process that you can share with others? Share your comments via the Contact Us tab or on a LinkedIn discussion board that might have brought you to this blog.
Guest blogger Caren Libby is the Digital Media Planner who offers a comprehensive digital media kit and other services for people seeking to expand their personal brand. She is a digital marketer and photographer in St. Louis who specializes in creating a powerful online presence for individuals and organizations. You can find her on http://www.linkedin.com/in/carenlibby. She also blogs about branding, digital marketing and more at www.carenlibby.com.
Having a strong personal brand is a must in your job search so I hope you'll consider a digital media kit in your future ... it can help you ... Get a Job! In the meantime, if I can be of help to you, let me know. -- Kathy
Related topics
Create an advanced online identity
Establish a personal brand
General online presence advice
Improve your LinkedIn presence
Promote your business online
Use Twitter
Helpful "Get a Job" resources
• Subscribe to Get a Job! Tips via email or RSS feed
• Find help! Dozens of tips in the Get a Job! Topical Archive
• Save and use printable resources
• Join the Get a Job! Tips for Getting Hired LinkedIn group
• Request coaching, LinkedIn and resume reviews
• Invite Kathy Bernard to connect on LinkedIn
• Follow Get a Job! (Kathy Bernard) on Twitter
• Attend or schedule a Get a Job! Workshop
0 comments:
Post a Comment